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This flier has been making the round of the interwebz. At first I was sure it was a prop of some kind; somehow it looks so modern to my eyes.

But no, there it is, in the Alabama online state archives.

I'm curious about two things: what's the soft serif used for "Paid organizers..."? Not the Cooper, the lighter text face.

And why does it look so computery? (If the answer is that I spend too much time looking at a screen and I've simply lost my mind, that's fair.)

I insert page 2 simply for historical completeness. It is not an endorsement of the messages contained in any sense.


Good day, all...

Does anyone know which four fonts are used in this old ad?

Thanks in advance...

Hi everyone. I'm a student at Savannah College of Art and Design and I was hoping you guys could help me out. For my digital page and web graphics class, I have to make a new ad for a campaign. I am doing the "Perfect" Patron ads. Here's an example of what I mean

http://www.fadingad.com/blog/manhattan/nyc_patron_34th_street.jpg

Can anyone ID these two fonts being used in AT&T advertisements? Are they custom? And if so, any idea as to the foundry?

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