Madison Square

With all the coverage of Lebron on tv lately there have been a ton of shots outside Madison Square Garden. All of the reporters seem to be in the same place and I couldn't help but notice the lettering on the awning behind them (pictured).

At first glance I thought this to be ITC Blair or Sackers Gothic Heavy but the G doesn't match up. Anybody have any idea whether this is actually a typeface or just a modification of one of the others?

Cheers.

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