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I have been asked to provide some input on font selection and overall design for a prospectus-type publication for an architecture & design research centre.
The preferred text faces are either TEFF's Lexicon No. 2 or Font Bureau's Proforma, the main challenge now is to make a choice regarding the selection of a suitable font for the 'secondary' text elements (headings, subs, captions etc...) - preferably a sans-serif.
Images and graphic materials will form a large component of the overall content, although there will also be substantial bodies of text. The proposed size is around A5-ish, to enable easy and economical postage, and as a result some of the text blocks may be set at quite small sizes (6-7pt).
Any suggestions with regard to either text or sans/display fonts would be most welcome (although the preferences for Lexicon and Proforma come from above!).
Please excuse the mangling of the typographic language for I am just a simple architect - but a passionate typophile!
Thanks,
Grant Dunlop
1 Nov 2004 — 4:42pm
i have used FB's Amplitude with nice results in setting heads in a book in combination with Proforma.
1 Nov 2004 — 4:55pm
One question you'll have to ask yourself is whether you want harmony or contrast from your pairings.
If harmony, Productus is the sans Petr Van Blockland designed as a companion for Proforma.
1 Nov 2004 — 5:06pm
Jason,
Thank you for suggestion about FB Amplitude. I have tried to take a look at the FB site a couple of times this morning and it seems to be offline - I will persist.
John,
With regards to contrast and harmony, that's a tricky one. It is easier (I think) to develop a harmonious solution, especially with pairing Proforma with Productus. But it may be a touch too close (brother/sister!), perhaps a cousin or strange aunt/uncle would be more interesting!
Contrast? Much harder to well and with a degree of subtlety and consideration. Have looked at Process Types Locator/Locator Display - but not sure how well that one works...
My apologies to the forum moderator for the multiple post - received error messages and re-posted. Please delete the redundant posts.
Thanks,
Grant
2 Nov 2004 — 6:28am
I'd also have a look at FF Unit, and possibly DTL Prokyon.
2 Nov 2004 — 11:38am
Proforma/Amplitude sounds great to me. I wouldn't use Lexicon for an architecture firm (unless you specialize in "organic"-looking stuff, I guess).
hhp
2 Nov 2004 — 2:58pm
John,
I had a look at FF Unit and it seems as though it would sit quite well against Proforma. DTL Prokyon, I'm not so sure about that one - just worried about the letterforms grabbing too much attention sometimes.
Hrant,
Managed to have a look at FB Amplitude and printed out the PDF samples. I just don't like the letterforms of groteques? and find the optical/printing adjustment of the stroke junctions to be distracting.
I do agree with your point regarding Lexicon and feel that Proforma would be more appropriate.
Thanks,
Grant
1 Nov 2004 — 6:22pm
I have tried to take a look at the FB site a couple of times this morning and it seems to be offline.
You can also see/buy Amplitude at FontShop.