Campaign Logos (NYTimes)

ideagent's picture

Not what I would call an unbiased look at the Bush and Kerry campaign logos:

"...Folio Extra-Bold Italic letters. (Even the name of the font sounds forceful, doesn't it?)"

Can anybody tell me why they would even publish this tripe?

Chris Rugen's picture

I prefer Bush/Cheney's logo as well, but the assessment comes off very weak. He's playing on the generic perceptions of the candidates to make inane-sounding observations. Plus, he sounds about as Democratic as Cheney:

"Loose letter spacing between K and e communicates inexperience"

How about we just have the NYT publish a one-sentence article titled: "Graphic Design, It's All As Stupid As You Thought".

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