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Google now has the reading abilities of a teenager and can read f-ligatures: “[T]he characters fi can... be represented as two characters (f and i) or a special display form ﬁ. A Google search for [financials] or [office] used to not see these as equivalent – to the software they would just look like *nancials and of*ce. There are thousands of characters like this, and they occur in surprisingly many pages on the Web, especially generated PDF documents. But no longer – after extensive testing, we just recently turned on support for these and thousands of other characters,” ostensibly including hieroglyphs.