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I have in my hand a letter from a potential buyer asking for a corporate license quote for one of my fonts. I've never sold or purchased fonts on a corporate scale, so this is all new to me. When I drafted my standard EULA, it wasn't specific enough to cater to the specific needs of this client.
First issue: broadcasting rights. They want to include the font in advertising for web and TV. I've always expect my fonts to be used in print/web advertising, but never TV. Should this bear any weight on the price I set for the corporate license?
Second issue: They would like "rights to distribute the font to 3rd parties – agencies and vendors doing work on their behalf." Is this normal to ask for when dealing with licensing for hundreds of computers worldwide?
My EULA certainly prohibits distributing the fonts to third parties. Would it be against the type designer's code to allow it in this case? I definitely don't want to risk losing the sale. I was hoping to allow it with a significant markup, but how much? Any thoughts?