Bauer Bodoni

ssray23's picture

Hi,
I have really started liking this font, Bauer Bodoni. Seems to have a strange timelessness attached to it.

Do you know any web sites, which uses this font in its heading, sub-headings, captions etc?

Thanks
S S Ray

dezcom's picture

Tiff,
Maybe my geezer memory is clouded but I sure seem to remember Paul Rand singing the praises of Bauer Bodoni. I kind of thought Massimo was more of a Bodoni Antiqua kind of guy.

ChrisL

dezcom's picture

Suddha,
>Do you know any web sites, which uses this font in its heading, sub-headings, captions etc?<

Bauer Bodoni is gorgeous beyond belief but the thin lines which give it elegance may be tough to see on a web site or in captions. I like to let it show off at larger sizes. For smaller sizes, Bodoni Antiqua has a bit more meat to it but still won't hold up on the web too well.

ChrisL

dezcom's picture

Suddha,
Attached is a PDF file I just put together comparing both Bodonies. Be very aware that the Antiqua is a Berthold product.

ChrisL


application/pdfBodoni 2 examples in sizes
bodoni_chrisL.pdf (36.9 k)

hrant's picture

You wanna quote? Here's a quote:

"Bodoni is an admirable letter for a death notice."
-Ovink

hhp

addison's picture

People either seem to love or hate Bodoni. I tend to like it (when appropriate), but I especially get all warm and fuzzy when I see a Kit Hinrichs piece that uses Bodoni... (at least it looks like Hinrichs)

Vignelli and Rand certainly use it well, too.

dezcom's picture

Tif,
It is a fuzzy no-quote from 35 years ago so don't assume it is gospel.
As a young designer in my 20s (1968-69), I worked for the Westinghouse Corporate Design Center in Pittsburgh. Paul Rand was on retainer by Westinghouse and on a couple of occasions came down from Connecticut to keep us on the right track making design standards guides. We were a small group of about 8 people so his talks were at close range. I can't say for sure how the topic came up but I think it had to do with a discussion of "approved" typefaces for Westinghouse identity. Since Rand also did the IBM corporate ID, he mentioned the use of Bodoni as an example. I don't have an exact quote for you, just the failing memory of a now old geezer. I wish I did. Rand was a real character and had a way of getting right to the heart of a matter instantly. If I were to guess what it might have been it might be something like, "Bauer Bodoni is the only one worth looking at." I want to be clear HE did NOT say that. It is just my take on the way he had of being decisive and convincing. Of course I was just a young pup lowliest-of-the low among the designers there so maybe it was being starstruck.
Surprisongly, he remembered me a few years later when I saw him give a presentation at an AIGA/ADC meeting. And I thought I was oh-so under the radar.

ChrisL

Miss Tiffany's picture

Vignelli & Associates uses what I believe is a modified Bauer Bodoni called "Our Bodoni"

Miss Tiffany's picture

Chris --> Really? Well gee whiz and a cracker. I'd love to have that quote in my archives. Reference?

Suddha --> A better version of Bodoni, IMHO, is ITC's Bodoni. It offers three different optical sizes making it a more utilitarian choice if you need it for the web. You might also swing more toward Didot and check out Hoefler & Frere Jones' version. I have licensed both of them and cannot think of a reason to license any other Didot's or Bodoni's. (Although I do have a license for some of Typofonderie's Ambroise cause I'm a sucker for Didot-like typefaces)

Miss Tiffany's picture

"Hrant, you're a party pooper." -- Miss Tiffany

Miss Tiffany's picture

Very cool. Thanks for sharing.

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