New Renaissance Hotels logo - 'R' with big swoopy foot and sans-serif

iskippy227's picture

Hi folks. Need some help ID'ing the fonts in the new Renaissance Hotels logo. Apologies for the small sample; it's the only one I could get:

So, any ideas for the sans-serif there? My guess is the 'R' is a custom jobbie, but if anyone could suggest what font it may have started off as (if any), I'd greatly appreciate it.

jonathanhughes's picture

It's hard to tell at that size, but the sans could be News Gothic (although the C looks like it's a bit more open)

iskippy227's picture

Y'know, I think you're on to something there. I'll have to mess with the kerning a bit, and both the 'C' and the 'R' look custom, but it's definitely a good place to start. Thanks!

kingdom_graphics's picture

the sans serif below is called oceania, i found it on dafont.com ...

http://www.dafont.com/oceania.font?nb_ppp=50&text=RENAISSANCE

it looks like marriott hotels in general use that font on a lot of their marketing materials.

In the spirit of unbridled creativity,

Troy Vera
Kingdom Graphics
http://www.kingdomgraphics.biz
Yahoo IM: kingdom_graphics
Skype: kingdom_graphics

iskippy227's picture

Cool! Thanks!

iskippy227's picture

Also, I was able to approximate the 'R' using ITC Giovanni as a template. Maybe not perfect, but good enough.

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