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About the Name
dayflash is a synonym and/or personal nickname which i am using for my design activities as freelancer sice several years. When choosing the name it was very important for me that the name is recognizable and unique.
As freelancer i mostly do communication and media/interaction design stuff - but also motion graphics and photography.
The Logo Concept
Within the logo - and trough the name - I want to show that designing is a very dynamic process. I also use red as the primary color of the comunication design because it reflects the emotion, the passion and the dynamic. Off the mark, the logo should also looking serious.
Thats also the reason I am not very satisified with the existing logo. It seems to be too static and without any emotion.
Thats also the problem I have with the new logo proposals. The font is a font i did. I am not sure whether it is the right direction i am facing. Is it good to make the writing italic? How should I investigate that it is more dynamic? Is it right to concentrate just on typography?
I am really looking forward to reading all your suggestions on it.