working on your own projects

basecamp's picture

Does anyone else find it extremely hard to create your own identity. I love design, but when it comes to my own pieces I am hitting a brick wall. I have designed a couple of versions of cards for my studio but I am not happy with them so far. Just curious to know if you all have gone through this as well. Thoughts?

d a n

blank's picture

I can’t think of many things I’d rather do less. Fortunately I lean toward minimalism which makes it rather easy for me to default to Univers in two colors on a grid. For my new foundry I’ve decided to just dump a static identity; instead I’ll be cycling through monograms and my own fonts as I get around to them. Far more interesting that way.

basecamp's picture

I have been putting the new cards off for too long. And then I can't commit to the designs I have done. I am my own worst client. And the cost of them is really setting me back. I wanted laser cutting and thermo ink plus 3 over 4 colour. Maybe a I should let other designers choose my stationery for me?

d a n

cuttlefish's picture

Think it's hard to make your own business card? I have to put graphics all over my car and after months I still can't come up with a tasteful and effective design.

russellm's picture

What's with all this "tasteful and effective" stuff? why do you have to be so different?
:o)

-=®=-

basecamp's picture

Good question, why do we feel we all have to be so different. I guess it is because that is what we are selling? Not sure.

d a n

russellm's picture

well, I was kidding cuttlefish.

I'm nearing the end of re-doing my own, and it is tough. I'm the very worst client I ever hope to have.

Just keep plugging a way is the only advice I'd have on the subject.

I've designed dozens of different versions, the let them be for a week or so, culled them down to a handfull, revised those, got opinons from my wife, then picked one design, sat on it for a few more days, found I didn't hate it, and that it sort of says what I want it to - and that's that.

-=®=-

basecamp's picture

can I see what you have done?

mili's picture

I hate designing for myself, it's so difficult. Last round was about three years ago, and I don't like it anymore (not that I was 100 % happy even then). Now I've given up landline, so I need new calling cards. Maybe it's time for another redesign [sigh].

Frode Bo Helland's picture

The shoemakers kids never get decent shoes.

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