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V-based symbol for a logo. Thoughts please ..
Posted by apankrat in
7 Mar 2009 — 10:08pm
7 Mar 2009 — 10:08pm
In continuation of this and this threads - I'd very much like to hear any thoughts or impressions on these two versions of the mark.
It is for a logo and an application icon for a file backup software called Bvckup. The mark is based on the V and it is meant to resemble flipped over A as well as incorporate a form of an arrow indicating a motion (of either stashing the files or recovering them).
Thoughts ? Good/bad/blah/interesting/unremarkable/etc ?
Thanks
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7 Mar 2009 — 11:45pm
I'm seeing "V1" in the first one. The arrow is more apparent in the second, though it's pointing down in the negative space, not up.
- Lex
8 Mar 2009 — 10:12am
Ha, a "V1". Interesting, never saw it before you mentioned it. In the Serif thread someone said a "fishing hook", which was spot on, but also didn't occur to me at all before that.
For the second version I hoped that since the arrow is enclosed, it would refer to "stashing" of the data. Also the downward motion should associate with affixing or bolting something down, which in turn refers to the permanency, reliability and such. Not sure if the mark evokes any of these associations at all though...
In any case, I thought I'd post the full set. I personally like 2a, 1a, 3b and 1d, in this order.
The triangle based versions (esp. 1D) is a rendering of the "shield" concept, but again not sure if that's evident.
8 Mar 2009 — 10:48am
This is tricky - how much do you want the 'A' to read vs the 'V'?
I really like 1a and 3b for their blends of 'A', arrow, and 'V'. I'd say 1a is my favourite.
- Lex
8 Mar 2009 — 1:00pm
Good: the whole A row, and B3
D1 has unfortunate optical noise, D2 says 'medical' to me, either stethoscope or fallopian tubes. C3 is just bad.
B2 is strong but I see no connection to your themes...
Design is simple and will work well at icon size.
8 Mar 2009 — 3:19pm
A1 or B3
9 Mar 2009 — 2:04pm
Thanks, guys. A1 it is .. or maybe B3 :-)
Lex, Beau, kudos for detailed impressions, much appreciated.
17 Mar 2009 — 2:59pm
I don't really get the naming of the product ... but it's B3 for my money.
(Though also digging A1)
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Paul Ducco
Graphic Designer
Short Film Festival
17 Mar 2009 — 3:16pm
A1 is the final version
http://www.bvckup.com
18 Mar 2009 — 4:03pm
I like it, maybe even better than B3