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Font suggestions for a contemporary Italian food brand?
Posted by rickymac in
21 Dec 2008 — 2:18pm
21 Dec 2008 — 2:18pm
I'm looking to see if anyone has any Font suggestions for a contemporary Italian food brand? The olive garden treatment has been so overdone!
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21 Dec 2008 — 3:11pm
Mostra
21 Dec 2008 — 6:12pm
I second that.
21 Dec 2008 — 9:29pm
I'm curious why "a typeface inspired by Italian art deco poster lettering of the thirties" would be considered appropriate for a "contemporary Italian food brand"? Although the font was designed (or at least made available) in 2001, I don't see anything particularly contemporary about it.
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When going from A to Z,
I often end up At Oz.
21 Dec 2008 — 10:42pm
It could work quite well for a new brand because even though its roots are in the '30s it feels clean and modern to most eyes, especially the One style, and yet still has that Italian provenance and flavor.
21 Dec 2008 — 11:44pm
You could always employ a Custom solution, eschewing fonts entirely.
fontwise, maybe something like Randy's Olduvai might work?
http://www.aquatoad.com/portfolio.php?section_id=3
also, contemporary italian food brand covers quite a bit of territory. Maybe we can help you zero in if you tell us more about:
location
manufacturer or retailer?
type of products
actual name of the brand
etc.
22 Dec 2008 — 11:11am
Why would a contemporary brand or a contemporary design need a contemporary typeface?
Couple of other options which have a modern sparse italian feel (to me).
http://new.myfonts.com/fonts/dstype/estilo/
http://new.myfonts.com/fonts/insigne/aviano-sans/
Tim
22 Dec 2008 — 1:18pm
Here is a beautiful contemporary Italian food brand.
http://www.ooliveoil.com/productlanding.php
STILL loving the new Myfonts look.
22 Dec 2008 — 1:51pm
Not many food brands aren't contemporary.
But a good Scotch and some nice Cheddar...
22 Dec 2008 — 2:12pm
St. Nickolas... is that what you are bringing to my house for me : ?
Michael
22 Dec 2008 — 2:31pm
But a good Scotch and some nice Cheddar...
That's not very Italian. Perhaps amaretto and some mozzarella?
23 Dec 2008 — 7:28am
A design one of my friends did about a year ago.
http://www.bottega.nu/en/
Very nice menu by the way. Getting all hungry.
http://www.bottega.nu/andet/menu-charlottenlund/
24 Dec 2008 — 10:10am
or Amarone and Reggiano?
Not on mark, but… Operina.
24 Dec 2008 — 11:17am
You might want to consider our Giacomo 2.0
Here is a comp Scott & Nix did using Giacomo 2.0...
25 Dec 2008 — 4:05am
LOL :=)
Rick, could you explain "contemporary"?
It's not essential for a suitable typeface for this to be "Italian", it's the overall design treatment which defines the mood.
Besides, there's nothing specifically "Italian" in Aviano or Estilo. And Mostra is conveying more of a generic European atmosphere, with the added "coldness" of a "digital-generation" design (that's what I guess Stephen saw as "contemporary"). Giacomo is beautiful but looks more British-flavored than "Italian".
28 Dec 2008 — 2:45am
No, there isn't anything specifically Italian about Aviano Sans or Estilo but I can see both of them being used for a contemporary Italian food brand as part of an “overall design treatment”. Naturally it is a subjective suggestion.
Tim