I think I might like the Nikon logotype better without the dot over the 'i'. I think it would fit better with the simplicity you've got going with the rest of the characters.

penn

cool, thanks for the feedback.

litera, why do you say the "nikon definitely needs some kerning adjustments", what letter spacing is problematic for you?

while working on it, I mentioning to my teacher that I felt the 'ko' felt a little tight, be she assured me they were not. She would tell me its not a mathematical thing, like you can measure the space between letters to space them. She always told us "pretend you are filling the space between 2 letters up with sand, that amount should fit perfectly between all the letter spaces in the whole logotype.

this is definitely good work overall, congrats.

be she assured me they were not.

hmmm, interesting. Maybe my eyeballs are betraying me, but the k-o is indeed too tight.

as far as Brixton, it seems to have a few issues:

• the triangular mass on the t feels too heavy.

• the x feels upside down (low-waisted)

• hard to tell at low rez, but I think your overshoots might be a little exaggerated? can't tell for sure.

lastly, not trying to be a stick in the mud, but here's an interview with the person who drew the Fed Ex logo for Landor, Lindon Leader.

http://www.thesneeze.com/mt-archives/cat_secrets_of_the_fedex_logo.php

http://www.leadercreative.com/

The "rixton" part should be bolder to balance with the B
And of course : yes, flip the x !
:)

apologies if my post implied that Leah had not contributed to the Fed Ex logo. But saying she 'drew' the Fed Ex logo probably wasn't accurate either.

out of curiosity, I emailed Lindon Leader and he was kind enough to reply so...

Leah Hoffmitz' contribution will now be burnished into the record.

Leader:

Once I had the general concept of the logo conceived, including the hidden
arrow, I engaged Leah--one of the best type designers anywhere--to advise on
the reconstruction of the letterforms to best accommodate the arrow, which
she did admirably. However, because I had asked Leah to work with Futura
Bold, I was still not satisfied with the distinctively smaller Futura
x-height, the very tall ascender of the lower-case "d" or the relatively
even Futura strokes. It was then that I decided to explore the possibility
of marrying Futura Bold with Univers 65. The result is what you see today.
Leah is indeed to be credited with an important contribution to the success
of the FedEx identity program.

Yeah, the ko is too tight. And the stuff about sand between the letters is a helpful idea, but can't be taken too seriously either. If you try it with very well kerned type, you will see that it's not really true. It does need to be visually even in color, but nobody has a complete formula, though some out there are pretty good.

When you have difficulty spacing something, I think it is often a problem with the letters themselves. I suspect your o or k may be too wide compared to the n, and that is giving you problems.

For me the black letter with the wood-cut look characters don't work together.

i also immediately thought the 'ko' was too tight

also, although everyone has a different method for kerning, here is mine

stare at the word without intentionally focusing on any one letter or its surrounding white space (kind of like what you do with those old magic eye posters). keep adjusting until no one letter comes to focus (if the word isn't kerned well, the offending letter will often come to focus no matter how hard you try not to focus on it.

it sounds complicated but it's the method that's always worked best for me