Consulting Corporate Logo Design. Need advice.:-)

babyDahl's picture

Ok, so the logo I designed was for a company that deals with government clients, so they needed a logo that was contemporary, classical and very corporate to represent the type of clients they will have to deal with. So, I need adivce from you experienced designers on where to place the 'Consulting' part and which font you think I should use. I just can't seem to get it looking right. Any ideas?? Thanks all.

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Chris G's picture

I'd use a letterspaced neutral-looking sans (i'd probably plump for Avenir), all caps, aligned with the lefthand stroke of the 'u' and sized to let the G to nestle in the crook made by the x.

At the moment 'Consulting' is too small, and will be lost if the logo is used at small sizes

babyDahl's picture

Good advice Chris. I actually did go with avinir to start with, but my friend said he thought it should be changed.

Ratbaggy's picture

what was her reasoning ... overuse?

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Paul Ducco
Graphic Design Melbourne
Bicycle Film Festival

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