(x) Ideo Eyes Open "London" slab serif caps - Rosewood Fill {Florian}

avenir04's picture

What's this font? I see this EVERYWHERE lately. The 'LONDON' part.

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Florian Hardwig's picture

Hi Erin,

looks like Rosewood Fill
F

Scott Leyes's picture

Isn't it odd how often Rosewood Fill shows up, especially without its counterpart (Rosewood Regular)? Not that Rosewood Regular is usable for most jobs, but I would think any decent Clarendon face would be better than the over-spaced Rosewood Fill.

BTW, I just stumbled over it again in Disney's CAMP ROCK logo... with Tiki Island!

Florian Hardwig's picture

Isn’t it odd

Well, Rosewood comes bundled with Adobe software, Clarendon not. I guess that explains a lot.

Jan's picture

Well, Rosewood comes bundled with Adobe software, Clarendon not. I guess that explains a lot.

No. I don’t agree it does. Rosewood Fill was never meant to be used as a typeface on its own. Doing so was a Carsonish kinda thing to do. And that’s OK. It’s just lame to still do it.

Florian Hardwig's picture

I said explain, not excuse! :—)

Jan's picture

Explain or excuse doesn’t matter. Using Rosewood Fill is a design decision and not a availability decision.

Jan's picture

Just have to comment to the topic title.

You saw this everywhere LATELY? Like in the past 6/7/8 years? Sorry.

clubV's picture

It is indeed Rosewood Fill– Along the lines of Clarendon. An homage to the woodtype look.
aprt from this the other most visible stiil remain, Helvetica, Helvetica Neue, San Serif &
Sabon–Elegant
Vik
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Bald Condensed's picture

There seems to have been a hiccup, Erin -- you posted the same identification request twice (see Florian's second comment).

Bald Condensed's picture

> Isn’t it odd how often Rosewood Fill shows up, especially without its counterpart (Rosewood Regular)?

I made that very same remark a couple of years ago. You are so right. :^D

avenir04's picture

yes, I must have unintentionally posted it twice :/
but thanks for the help ... I do now remember that it's Rosewood.
and when I said I've seen it lately -- that's just because it's come up a lot while I've perused the web, coroflot, etc. (prompting this post)
I believe starbucks has used it as well.

:)

jayyy's picture

yeah - Starbucks use it a lot.

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