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I’m applying to a school for digital media and would like to hear some professional opinion. The work sample is a logotype and a graphical profile (choice of colors and typefaces) for a digital media campaign aimed at young people (18—26). The purpose of the campaign is to improve the housing situation for young people in bigger cities through promoting community living in a fresh way.
Does it appeal to the target audience? Are the type choices appropriate?
Any other thoughts, opinions, ideas?