How bad is setting text in AvantGardeGothic, BenguiatGothic, Bauhaus?

snoovy's picture

Hi everyone,

I need critiques of these typefaces:

Avant Garde Gothic
Benguiat Gothic

It's for a project that serves as a cautionary tale for new designers against using these faces for text, or setting them at all. Please be frank, and hold nothing back. I need some good juicy bits for my project.

So go on, how bad are they really?

Norbert Florendo's picture

if you can't tell, just try setting 10pt. text and compare them.
You eyes will ultimately be the judge, not suggestions or juicy bits.

snoovy's picture

Yes, agreed! But i need concrete info for this project. Which is why i'm looking for designers opinions on these fonts. :)

aluminum's picture

They're highly stylistic and indicative of very specific design periods. So, it's just an issue of using them appropriately.

William Berkson's picture

Personally, I think that it is hard to make any of them look good, though people have on occasion, for display. Definitely not in text.

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