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This is a new font used by a danish grocerychain can anyone help me identify this font?
We had this one recently: It was identified by Daniel Korn as specific corporate font made by Kontrapunkt, as part of their revamp of SuperBrugsen’s identity. It comes in 3 weights; light, medium and bold, and is also used in the new logo and most of their other material. Oh, and as far as I know it’s simply referred to as “SuperBrugsen Font”.
Oh yeah, it’s the one Morten Olsen didn’t like.
If you know what you're looking for, please do a search first.
FYI: Claas disagrees with Daniel’s ID that I have quoted above.
As long as I have non decisive proof there's not much I can do.