(x) geometric sans on older Vogue cover - modified ITC Avant Garde Gothic {Jan E}

truecolors's picture

This is from an older Vogue cover. Any ideas what it is?
Thank you very much
Peter

AttachmentSize
noFUTURAnoAVANTGARDE.jpg73 KB
Jan's picture

That IS Avant Garde, squooshed and with an alternate R.

truecolors's picture

Jan,

thanks, that was quick! Yes, it is the R I'm tripping over. Find no alternate Glyphs in the original design, so the folks at Vogue modified the font?

Peter

Jan's picture

I dunno for sure. But I’d guess so. The R looks like made from the P.

marcox's picture

Dennis Ortiz-Lopez has a Futura/Avant Garde-inspired sans in his portfolio that is similar to your sample. He's done a ton of custom work for magazines.

http://www.ortiz-lopez.com/OLF16.html

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