LinoLetter 02/04

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LinoLetter - 02/04
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INTRODUCTION:
You certainly know the timeless typeface Optima famous for
its elegant design - Linotype redesigned this classic with
the new name Optima nova for modern type use.

With the TakeType 5 Value Pack Linotype released a font
collection which includes one of the most innovative
type-developments throughout the last years. As usual at a
sensational price.

To draw your attention to modern text fonts, we want to
introduce Linotype Finnegan, a fresh sans serif font
with a most comfortable legibility.

Have fonts of fun!


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IN THIS ISSUE:

1. OPTIMA NOVA: The famous Optima in a redesigned version

2. Fonts in use: Font Inspiration from world-class designs

3. TAKE TYPE 5: Quality, cool OpenType fonts for just
$0,65 each!

4. LINOTYPE FINNEGAN: With this reliable sans serif
typeface, curling up with a good book is lots of fun.

5. Type Design Contest 2003: Meeting of the Jury on
February 19th 2004



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1. OPTIMA NOVA: The famous Optima in a redesigned version
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The diligent work resulting in the new designs was done in
close collaboration between Hermann Zapf and Linotype's
type director Akira Kobayashi from Tokyo.
The Optima nova now has real italic weights, the characters
were newly shaped and additional weights have been added.
I.e. Optima nova Titling, capital letters with special and
unusual letter combinations and ligatures.

More details about Optima nova:
http://www.linotype.com/1808/optimanova-folder.html



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2. Fonts in use: Font Inspiration from world-class designs
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Have you ever wondered which typefaces American Express uses
for their printed ads, how the lifestyle company Douglas
expresses its individuality with type or which faces the
Munich metro uses? We have the answer!
Divided into categories like Arts & Media, Lifestyle,
Magazines, Flyers and Posters you will find your favourite
Linotype fonts in real application.

Take a look at font designs from all over the world:
http://www.linotype.com/7-30-7/fontsinuse.html


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3. TAKE TYPE 5: Quality, cool OpenType fonts for just
$0,65 each!
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With the latest TakeType 5 Value Pack, Linotype is again
expanding its successful library of freaky, cool,
experimental typefaces that express the modern Zeitgeist!
The TakeType 5 collection offers you 204 new typefaces to
give your imagination free rein to explore the possibilities
of innovative typography. The unusual letterforms will
inspire new solutions and experimental design.

Try it and give your creativity a boost:
http://www.linotype.com/1891/taketype5-folder.html



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4. LINOTYPE FINNEGAN: With this reliable sans serif
typeface, curling up with a good book is lots of fun.
____________________________________________________________

The creation of a new sans serif font family as a text
face

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