Palatino Sans Informal Light Italic; free with any purchase at Linotype through Feb. 28 '07

dan_reynolds's picture

(From the January issue of Linotype's LinoLetter)

For more than half a century, Prof. Hermann Zapf has been designing typefaces that have helped define how our world communicates. Now we are pleased to present his newest series of families, Palatino Sans and Palatino Sans Informal. An extension of the Palatino idea, which was first made manifest in 1950, these groundbreaking sans serif typefaces offer another interpretation of the sans serif genre. Whether set alone or used in combination with each other or the Palatino, Palatino Linotype, or Palatino nova typefaces, Prof. Zapf’s new font families bring a new level of subtlety to typography. In celebration of the release of these new families, customers who make any purchase at Linotype.com through February 28, 2007, will receive Palatino Sans Informal Light as a test font – absolutely free!

More information about Palatino Sans and Palatino Sans Informal can be found at – http://www.linotype.com/3201/palatinosans.html

William Berkson's picture

Maybe I just don't get it, or this will look a lot better in print, but as a longtime fan of Zapf's work, looking at this on screen I find it a big dissapointment.

dezcom's picture

I don't see any resemblance to the original Palatino and wonder why use the name but I like the face as a stand-alone on its own merits.

ChrisL

Nick Shinn's picture

There seems to be some confusion between "'absolutely free!" and "free with purchase".

Grot Esqué's picture

Me not so hot about this, either. Nick it’s also free test font…

blank's picture

Dan, could you be convinced to post a PDF specimen that we can print out to look at?

dan_reynolds's picture

Right below the first image on every font detail page (e.g., http://www.linotype.com/111709/palatinosansultralight-font.html), there is a link for a PDF download.

Nick Shinn's picture

these groundbreaking sans serif typefaces

We've seen informal faces before. Sumner Stone has done a few.
We've seen underexposed/overexposed and "press gain" artefact faces effect before -- from Akira in Acanthus, for instance.

a new level of subtlety

We've had micro-detailed sans faces before. Cronos, for instance, approaches it from the typographic direction, whereas Highlander does so from the lettering direction. Both these are faces carried by Linotype.

This is not about the typeface, but about the marketing and publicity.
It's Palatino that isn't, with dodgy hype.
For Zapf and Typophile, it could be tighter.

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