(x) sans used in BB&T bank advertising - Bliss {Nick Cooke}

loavesandfishes's picture

Here in the corporate font that BB&T uses in their adds, etc. It looks very similar to LinoType Aroma, but it ain't.

Any suggestions? Let me know if you need additional specimens.

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Nick Cooke's picture

It's hard to tell at that size, but it could be Jeremy Tankard's Bliss.

Nick Cooke

bowfinpw's picture

That was the same conclusion I just reached using the Sans Serif ID Guide -- Bliss.

- Mike Yanega

loavesandfishes's picture

I've uploaded additional specimens. Let me know if the diagnosis is still Bliss.


Nick Cooke's picture

Yes it is.

Nick Cooke

Bald Condensed's picture

Hi loavesandfishes, could you please contact me through my profile? Typophile Instant Messaging is not exactly reliable. ;^)

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