square sans on G-UNIT Clothing web page

seansurfn2's picture

hey im a student at the art institute of tampa and was wondering what font is similar to the all caps font they have on their website
http://www.g-unitclothing.com/ and also if there is a website i can get the font from and hopefully not have to pay since im a poor college student =P

Miss Tiffany's picture

That is AGENCY from FONT BUREAU

fontplayer's picture

The repeating letters have different parts "grunged" so I think the text was rasterized and processed with something like Mr. Retro's Wash Filters

seansurfn2's picture

can't you create something of the same effect with a brush tool or some effect in adobe photoshop? also u said agency but on that link there is about 25 different styles it looks kind of condensed to me from what i can tell almost like the type you see on military vehicles

seansurfn2's picture

k i got it now and i just used a custom charcoal brush to create the effect and everything thanks for the help!

fontplayer's picture

can’t you create something of the same effect with a brush tool or some effect in adobe photoshop?

Yes, as you have found out.

Mr. Retro's way is nice for me because there are so many variations that work fine without me having to have artistic talent. I only have the first set, but as soon as I can figure out how to write this stuff off, I'm getting the others.

seansurfn2's picture

ya just fooling around with it i almost got it with the chalk tool to look exactly the same i for fun made one of my name on here and the picture hopefully should show up soon here :)

Lex Kominek's picture

My favourite way of grunging stuff up is the following:

1. Find a picture of rust, dirt, concrete, etc.
2. Greyscale this picture and turn up the contrast so it's mostly white with black grunge on it.
3. Copy this onto a layer above your text and set the blending mode to "Multiply".
4. Tweak the contrast of the top layer as necessary.

This lets you change the text underneath if necessary while keeping the grunge on top.

- Lex

seansurfn2's picture

oooooo cool idea !! thanks ill remember that these forums are awesome for getting information!

fontplayer's picture

My favourite way of grunging stuff up is the following:

I think that is similar to what The filters do, but they make it a PS "action". But I am saving your comment. On the texture photo pages on my website are a lot of things that might make interesting things to try with this using my own photos. Thanks.

Lex Kominek's picture

I forgot to mention that this only works for images with a black background. If you want to grunge something on a white background, you'll have to invert the dirt layer and set it to "Screen".

- Lex

Rani's picture

I do something similar to what Lex does however I do it in such a way as to work on all backgrounds (sorry Lex ;-P). Anyway the way I do it is to get a grunge texture (rust, flaking paint etc.) and then bring the photo into the file that also contains your text. From here I click on the photo layer, press 'Control/Command A' to select all then 'Control/Command C' to copy the photo. From here I go into my Channels palette, create a new channel and then press 'Control/Command P' to paste the grunge texture into the Channel. It will automatically become black and white, from here you can alter your levels/contrast etc. until the texture is too your liking. Then I click the channel selection button at the bottom of the palette, you should have some marching ants around the whiter areas of your texture. Then go into your layers palette click on your text layer then click the create new layer mask button. Voila, one nice sexy set of grunged up text.

I have not done much grunge work recently however, I sense it's going out of style. Still I found the method to be the most effective.

Lex Kominek's picture

Aha - layer mask. I knew there had to be something like that in Photoshop. I came up with this grunge effect when I was working on some video design in After Effects. We had to have animated grungy text where the video behind the text had to be visible through the grunge holes. In AE you can use one layer as a tracking matte for the one below it, which would be the equivalent to layer mask in PS.

- Lex

Down10's picture

That is AGENCY from FONT BUREAU

WRONG! It's actually United Sans Regular Bold, from the exceptional new type family from House Industries.

pattyfab's picture

That is one BIG avatar you have there, Sean.

timd's picture

>United Sans Regular Bold

I think we are getting confused by the number of fonts used on this site, assuming we are looking at the navigation bar HOME•COMPANY etc, but I don't see anything that is United Sans Regular Bold (M & E), equally I'm not convinced by Agency (K & S). However, I can't id it either.
Tim

Miss Tiffany's picture

I'll concede that Agency isn't a perfect match. But, G-Unit clothing has been online too long for it to be United Sans, as well, the corners are rounded and not faceted.

Lex Kominek's picture

Don't forget Refrigerator by fellow typophile Mark Simonson.

- Lex

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