Business card font blunders hurt business

Si_Daniels's picture

http://www.expertclick.com/NewsReleaseWire/default.cfm?Action=ReleaseDet...

"Women, in particular, are often guilty of choosing fancy, flourishing fonts because they personally like the look of them." Discuss

k.l.'s picture

I must have this book. Karsten

Jackson's picture

Ugh. I'm glad my business card doesn't suck.

Eric_West's picture

walking a narrow line

I've noticed differences in designers based on gender. I think inexperienced designers in general will choose less appropriate type/ways of designing , based on style or 'preference.' It just so happen when a male* does it, it just looks mediocre/inappropriate and when a woman* does it, it looks froofy/inappropriate.

*inexperienced

Peace

cerulean's picture

Heh, this reminds me of American Psycho, where all the rich VPs are having a dick-waving contest with their business cards, going on about the cardstock and foil and so on. In the film, the card that finally owns everyone and sends our madman into a jealous rage is a plain white card set in Copperplate.

Miss Tiffany's picture

I thought it was the fact that it was a specific paper and that he had it engraved... or was it letterpressed... I forget. (Obviously more focused on the wrong point.)

dezcom's picture

Is Ellen Kaye Mary Kaye's sister or has she been cosmetically altered? :-)

I am Mistake Number 6 right now (failing to use my backside). I didn't want to make an arse of myself.

ChrisL

Paul Cutler's picture

Maximize Your Presentation Skills: How to Speak, Look and Act on Your Way to the Top

Better watch that first step - it's a long way to the bottom…
peace

Nick Shinn's picture

Well, if she thinks it's important to have large type so the "senior, very powerful business man can read it without putting on his glasses", she is probably a little harsh on the woman who put a photo of herself on her card, "wearing a purple velvet dress, thick blue eyeliner, bouffant hair and red lipstick."

Si_Daniels's picture

>I am Mistake Number 6 right now (failing to use my backside). I didn’t want to make an arse of myself.

Chris, I think you've got the whole thing ARSE-BACKWARDS. Using my initial post to be the BUTT of your jokes like this, it's dredging the BOTTOM of the barrel.

dezcom's picture

I just didn't want to throw everything off keester Si :-)

ChrisL

speter's picture

That's a good crack, Si. :-)

dezcom's picture

Tushey Steve :-)

ChrisL

paul d hunt's picture

was that a "tushy" or a "touché"?

>^P

Nick Shinn's picture

failing to use my backside

there's lots of room at the top -- but you can't sit down.

dezcom's picture

"was that a “tushy” or a “touché”?"

It was an attempt to be both Paul. I guess it needed an incantation to work though :-)

ChrisL

paul d hunt's picture

lol. i got your humor. i was just givin you guff for it!

speter's picture

Paul, he was being kind of cheeky.

dezcom's picture

What tuchus so long to figure it out Steve?

ChrisL

speter's picture

Oh, there's too much prat-tle here.

dezcom's picture

Asstute comment Steve.

ChrisL

vinceconnare's picture

Blunder #1. Using an inappropriate photo. (YES! very Girly)
Blunder #2. Using an inappropriate font. (YES! don't remember)
Blunder #3. Not getting the help you need to make your business card stand out. (YES! I can do it myself)
Blunder #4. Failing to use the back. (YES I did)
Blunder #5. Mistreating your cards. (sorry)
Blunder #6. Not having business cards with you at all times. (Yes I do but don't carry the Ipod photo anymore the screen got scratched the first day I used it. Use my mobile phone instead it's better.

johndiggity's picture

she should pay some attention to her own site: http://www.ellenkaye.com/

Si_Daniels's picture

Ha, that's likely a scan of her business card at the top of the page.

antiphrasis's picture

Si,

I think that's her book, but if you scroll down all the way to the bottom there's an image that might be of her business card.

vinceconnare's picture

well she needs some fashion coaching since it's no longer 1982. I think I spot ....shoulder pads!!!

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