(x) Jimelle - ITC Serif Gothic {Eduardo}

anonymous's picture

Could somone please help me find this font?

eomine's picture

Oops, it was not designed by Lubalin, but by Antonio DiSpigna (according to MyFonts).

Dan Weaver's picture

Looks like Serif Gothic except for the lower case e's

Dan Weaver's picture

Tiffany did you get U&LC in the Herb Lubalin days? The lower case e's look stretched. Dan

Dan Weaver's picture

I remember one issue where he was using quotes to show off his faces and my favorite quote is: "A bore is a person who opens his mouth and sticks his feats into it." I'll never forget that one. Dan

Grant Hutchinson's picture

ITC Serif Gothic does in fact have some alternates, including the e, if I remember correctly. I'll see if I can find a visual reference when I get home tonight. I'm pretty sure that the Phil's Fonts Homage to the Alphabet one-liner showed all of them.

Dan Weaver's picture

Thanks Grant, good going

beejay's picture

from the Letraset book

Dan Weaver's picture

Cool BJ, do you know what happened when they digitalized serif gothic and avant guarde. Why didn't they diditalize the alternates. Someone mentions a Australian site for avant guarde alternatives but there is no way to buy them from that site.
I love some of the alternate characters like the cap E.
Very cool post.

beejay's picture

it's just a scan out of a book, but thanks.

I don't have any answers about digitizing.

Grant Hutchinson's picture

Ah, Bj saves the day. Ta.

Grant Hutchinson's picture

As promised (even though BJ beat me to the punch...) here's a scan of two of the Serif Gothic weights from my Phil's Fonts book. There are also examples of the Light, Extra Bold, Heavy, Black, Bold Outline, Open Bold and Bold Shaded in the book.

Ah, the seventies...

Serif Gothic and Serif Gothic Bold samples with alternates.

beejay's picture

very interesting to see this stuff...thanks Grant.

At a local bookstore, I found an old Compugraphics catalog
(circa 1985). For ITC Serif Gothic, it shows some more alternates not pictured in your sample.
The catalog calls them "unique complement characters".

I'll post a scan soon.

bj

Miss Tiffany's picture

Perhaps they just rotated the 'e' ... I used to love this face.

Thanks Anonymous. :-)

Miss Tiffany's picture

Yes, U&lc is part of my "library" next door in storage. I have a bunch of them and want desparately for a proper place to keep them. -- I think the whole thing has been stretched a bit, good point.

eomine's picture

Serif, by Herb Lubalin.

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