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Hello there. New to the board. Would love to get some last minute feedback from you folks.
This is going to print in various forms on Monday. Any last minute adjustments would be greatly appreciated.
I have some thoughts but I don't want to bias your replies. Looking for thoughts on kerning, letterforms, serif treatment, overall aesthetic.
Thanks in advance.
18 May 2003 — 2:08am
I would be concerned about parts of the C U and S getting too thin at smaller sizes.
18 May 2003 — 11:00am
Will check.
Good point.
19 May 2003 — 8:51am
any other thoughts from you folks?
thank you!
19 May 2003 — 9:00am
With the unique qualities found in the larger, wedge serifs, perhaps you should see if you can somehow incorporate more of a wedge-like serif on the C and S -- those two seem to be naked compared to the others. You might also consider removing the sharp apexes, rounding them slightly. Maybe dulling down all the sharp points throughout just a hair. Maybe rendering it a bit more hammered and chiseled. >>> just thoughts.
19 May 2003 — 9:12am
thanks....the serifs have been tricky for me. I have two flavors at play here.
I think I will try and thicken the c and s serifs so that they coincide with the others.
thanks again.
19 Jun 2003 — 6:26am
the "c" "u" and "s" seem to be floating just a little, like they are not on the same baseline as the "ami". YOur guides may show that they are, but if they don't go below (slightly) the same baseline as the "ami" they would seem slightly above it, because they are curved letters...just a thought....
19 Jun 2003 — 7:40am
Thanks...you are correct.
20 Jun 2003 — 12:58am
I think that sloped cut at the top of "A" could be a bit out of context. "M" seems to be slightly too narrow (comparing to "C" or "U" for example...) and "S" seems to be rotated 180 deg, probably because the upper curve is the same size as the lower. I think it should be smaller. I agree with Tiffany about heavier serifs at C and S. I hope we will see the new version soon. It could be a nice piece.
7 Jul 2003 — 3:51pm
Thanks for all the feedback. Here is a version that incorporates all of your ideas. Daresay, I think I have finished this....?

8 Jul 2003 — 1:34am
The inverted serifs are nice but perhaps a bit dated.

Traditionally letters such as C and S would be approx 4% taller because they have curves. Here they look they same. I may suggest the changes made in the attachment.
8 Jul 2003 — 11:44am
[ ] I agree with Ole's remarks about the C and S.
[ ] I think that perhaps the apex (apexes?) on the A and M need to be made more similar, perhaps?
[ ] Perhaps the opposite of what Ole suggested on the "thicker" parts of the C and U. In other words, make the thicks a bit thicker instead of thickening up the thins. ah!
[ ] Not sure if this has been suggested, but what if the U were a V?? Silly idea?
[ ] Serifs are much improved. However, the C and S continue to seem a bit small in the serifs. But, I'm not sure how to fix them. :^\
8 Jul 2003 — 11:53am
Are those checkboxes? Do we print this out, fill our choices and fax it back to you? ;-)
hhp
8 Jul 2003 — 12:03pm
Momentary lapse of reason. Please excuse my silly tool for text delineation.