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Can someone please help me identify this "Knickerbocker" font? At first I thought it was futura, but the x-height in the "B" and the "E" don't look typical futura.
An excellent modern interpretation Neutra Display is closer to your picture than futura but not all the Caps have a lowered and aligned crossbar like the characters in "Knickerbocker." It's the "B" that makes me think this was drawn specifically for the hotel. So I'm not sure if the exact font is available digitally. But you could also consider Kessel 205 or Transat. Any of the fonts could be a starting point for you redraw them.
What you are looking for is a low-waisted Art Deco typeface. Check out some interesting examples here...
And here are links to the fonts I mentioned above...
The $3 price for top rate hotel suggests this is a 1930s ad.
Many ads before WW II used lettering, but I can't decide if this was the case for this one. The ad uses at least 4 sizes of letters but the repeating letters within each size do not show any differences -- at least to my eye. The differences between letters in different sizes are not a factor. In the metal type era different sizes often had different designs.
Futura was released in 1927-28 and has influenced the design of many fonts. The letters in the ad are clearly based on Futura -- pointed vertices on A, W and splayed M, points on the N diagonal, G right side curved with inward bar, etc. But there are some differences, in addition to the low waist line, -- tail on Q, tips on C.
My references to not show it as a font from the 1930s, but that does not mean that it did not exist.
I do know that while I have seen digital fonts with low waistlines, such as the ones suggested by Robert, I do not recall ever having seen this one.
Relatively easy to make from Futura. Hints -- flip the B and adjust top bowl to match the bowl on R etc. S flip. Tinker a little with some details.
Wasn't able to find a name either. Agree with Don, that's very 'Futura' even if flipping some letters would be very smart alternative, too many differences remain to me (low bowled /R, / C oblique terminals...). It also reminds me of this previous discussion about a historic Chicago signage typeface, neither giving the answer unfortunately. So only "more" alternatives here: Berhnarf Gothic (close overall design, all terminals off), Kabel (quite close too and specially Linotype's), Nobel FB, Erbar, Simplicita (probably the effortless solution, following Don's trick of flipping letters but may be too clean/modern), Mostra Nuova Alternate D (ready-to-go option, not matching but pretty spot on in term of vintage feeling)
Finally! Match found. None of the letters conflict with Erbar Grotesk Extra Garnitur Ludwig & Mayer Frankfurt 1927, which is not digitized:
As usual, great find, Don! Also happy it confirms my suggestion of Erbar as alternative in my previous post. This original version differs quite a lot from the URW's actually. Looks like they decided to remove all earmarks from the original drawing.
Thank you Ryuk.
Unfortunately this is not the only instance where creative designs were later toned down to a much less interesting version in an attempt to increase sales by the foundries. I suspect URW simply digitized what was then available. This "extra garnish" version did not survive long. This homogenizing treatment was also given to Futura. I believe there are others but I can't recall them offhand.