New to Typophile? Accounts are free, and easy to set up.
something that has been bothering me recently is the discussion of the value of designing prose. Throughout history, the designer has always been a necessary part of the production of prose. The working method is usually choosing a typeface and setting the type. And by tradtion, typography in modern prose is in most cases what Beatrice Warde would call the Crystal Goblet – a perfect transparent vessel in which the fine wine (the writer's text) is contained.
But with the rise of the digital book, where the reader can freely choose his/her typeface of choice, decide a typesize that suits the reader etc, the role of the designer in prose becomes quite tricky.
What can the designer actually do for prose that cannot be done by a robot for example? Is all he/she can do is apply typographic "rules" and conventions to a text? Does an "informed choice" of a typeface affect the reading process?
What is your opinion?