BlackBerry: Font used in recent presentation and advertising

majortom's picture

Hey there!

I'm curious what typeface BlackBerry was using in their recent launch event. I've attached a picture and am linking to several more.

I tried to google it, but it didn't really help, since most of the results deal with the logotype. I also came across a brand identity guideline pdf, but it was from 2007 and apparently they have changed the typeface they are using since then.

Any help would be greatly appreciated! Thanks!


majortom's picture

That was fast, concise and even links to the font. It's like shock and awe... thanks :D

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